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Henry Pendleton

MarTech Software Engineer

Software engineer building web platforms, native iOS apps, and marketing technology. I ship production code across the stack — React and Astro on the web, SwiftUI on iOS, Python for data — and bring sales and finance experience to translating business goals into technical execution.

Technical Skills

languages

TypeScript JavaScript Python Swift SQL Rust

web & frameworks

React Next.js Astro Node.js Flask Tailwind CSS D3

iOS & mobile

SwiftUI Core Data CloudKit StoreKit 2 CoreLocation

data & infrastructure

Supabase PostgreSQL SQLite AWS (S3, Lambda) Cloudflare

martech

Google Analytics SEO CMS Platforms API Integrations

Professional Experience

MarTech Software Engineer

Maymont Homes · Charleston, SC

01/2026 - Present

Marketing Technology & Web Development

  • Design, develop, and maintain marketing and web technology systems supporting digital campaigns, automation, and lead generation initiatives.
  • Implement and maintain tracking tags, data layers, and analytics scripts to ensure accurate measurement of user behavior and campaign performance.
  • Build and maintain API integrations connecting marketing platforms including CRM, CMS, and analytics tools.
  • Enhance website functionality, speed, and SEO readiness through clean code, structured data, and performance tuning.

Frontend Developer

Apex146 · Remote

03/2022 - 12/2024

White Label Virtual Sports Platform

  • Spearheaded the development of a customized livestream ecosystem, tailored to effortlessly integrate into a white-label virtual sports betting service.
  • Directed and executed the front-end development process, ensuring a seamless and intuitive user interface.
  • Utilized real-world racer data to craft captivating and entertaining virtual races, enhancing user immersion and interaction.

SprintGP.com

  • Collaborated with the backend team to create an action sports betting and gaming web platform.
  • Leveraged backend data through API to create an attractive and intuitive user interface using React.JS.
  • The project is a Web3 application hosted with the Ethereum blockchain and leveraging Metamask integration.

Technical Projects

Klew

  • Two-sided crossword puzzle marketplace — constructors publish through a web editor, solvers play on iOS with Apple Pencil support via native Scribble.
  • Built a Rust/WebAssembly constraint-satisfaction autofill engine backed by a 400k+ word dictionary for the web-based grid editor.
  • Implemented cross-platform progress sync using Supabase with local-first architecture and last-write-wins conflict resolution.
  • Shipped credits-based marketplace with StoreKit 2 in-app purchases and server-side receipt validation via Supabase Edge Functions.

F1 Data Dashboard

  • Multi-season Formula 1 data visualization platform with live Jolpica API integration and graceful fallback to demo data.
  • Built with React 19, TypeScript, TanStack Router, and Recharts covering the 2020–2025 seasons.
  • Features driver/constructor standings, race calendar with lap-by-lap data, and advanced analytics with telemetry simulation.
  • Optimized bundle with route-based code splitting and chunked builds (~234KB gzipped).

Strava Local

  • Local-first analytics platform for Strava data — ingests CSV + FIT file exports into SQLite for custom analysis. All data stays on-machine.
  • Computes advanced training metrics: TSS, CTL/ATL/TSB (fitness/fatigue/form), heart rate zones, and TRIMP.
  • Features interactive dashboard with activity charts, GPS heatmaps, and route explorer built with Leaflet.js.
  • Built with Python, Flask, and SQLite — designed for athletes who want full data ownership.

ListLive

  • Collaborative iOS grocery app with intelligent auto-categorization and real-time family sync via CloudKit sharing.
  • Built with SwiftUI, Core Data, and CloudKit using MVVM architecture — shipped to the App Store.
  • Implements smart shopping mode with progress tracking, comprehensive undo system, and haptic feedback.

Prior Experience

Yacht Sales

Cape Yachts · S. Dartmouth, MA

02/2020 - 05/2021
  • Outperformed sales goal, by 35% in the first year, through constant contact, enthusiasm, and determination.
  • Developed and maintained relationships with clients throughout the buying process.
  • Collaborated with the marketing department to organize a successful sales event targeting qualified buyers.

Education

Flatiron School

Full Stack Web Development, Ruby on Rails and JavaScript/React program

New York, NY

06/2021 - 09/2021

St. Lawrence University

Bachelor of Arts in Business and Economics

Canton, NY

06/2018